Landlords who want to spend their advertising money well and let or re-let their property with a minimum of vacancy should know where their rental enquiry comes from. How do they find out?
Professional agents conduct ongoing local research to stay up-to-date with both rental and sales enquiry in their area so that they can advise their clients accordingly.
Currently, on average across Australasia, the Internet accounts for a staggering 78% of rental enquiry, with agent window display and walk-in enquiry for rental lists bringing the total to 94% .
Landlords and prospective landlords should ask their agent if they’ve done local research to find out where their rental enquiry comes from, so that they know they are not wasting time and money in trying to attract tenants to their property.
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